Empowered by AI Roadshow: Chicago

Empowered by AI Roadshow: Chicago

Are you ready to transform your organization with the power of AI?

The future of work is here. It’s not just about using AI—it’s about becoming an “Agentic Workforce,” where every team member is empowered to innovate, automate, and create. Join us for a unique event where you’ll learn how to move beyond basic tools and build a true competitive advantage.

This is your roadmap to building a culture of AI-driven innovation. You’ll hear how to:

  • Connect AI to your bottom line: See how leading companies are linking their AI investments directly to key business metrics.
  • See live demos of the latest Google Workspace AI features and Gemini Enterprise capabilities in action!
  • Optimize resources: Discover how tools like Gemini for Google Workspace and NotebookLM can streamline operations and maximize your team’s potential.
  • Build with confidence: Learn how to create custom, secure agents with the Agent Development Kit on Vertex, ensuring your applications are tailored to your unique needs while protecting your data.
  • Learn from a real-world case study: Discover how Hook Studios, a digital creative agency, successfully empowered its entire workforce by providing broad access to secure, in-house AI tools.

This event is at capacity.

Details

Date
Time
9:00 AM CT
Duration
3 hours
Cost
Free

Speakers

Chris Watts, CTO, Hook

As CTO of Hook Studios, Christopher Watts leverages over two decades of experience building technology to solve complex advertising challenges. His current focus is on advancing the company's AI enablement and enterprise security initiatives.

Derrick Nadonga, Google Workspace Customer Engineer, Google
Matt Wursta, Founder & CEO, Wursta

Matt Wursta is an entrepreneur and technology expert who founded Wursta, a leading Google Cloud Premier Partner, in 2014 after working at Google. Under his leadership, Wursta has achieved significant success, including multiple rankings on the Inc. 5000 list and earning four Google Cloud Specializations.

Matt Howitt Headshot
Matt Howitt, Senior Developer, Wursta

Matt Howitt is a Senior Solutions Architect at Wursta, where he helps organizations adopt cloud and AI technologies to unlock business value. He specializes in bridging technical innovation with practical strategy, making complex systems clear and actionable for clients.

Agenda

  • 9:00 – 9:30 AM: Registration & Networking Breakfast
  • 9:30 – 9:40 AM: Welcome with Matt Wursta, CEO, Wursta
  • 9:40 – 10:10 AM: The State of AI & The Future of Work with Google
  • 10:10 – 10:30 AM: Wursta’s Agentic Journey: A Human-Centered Approach to AI with Matt Wursta, CEO, Wursta
  • 10:30 – 11:00 AM: Building Custom AI Agents with Matt Howitt, Senior Solutions Architect, Wursta
  • 11:00 – 11:20 AM: Customer Spotlight: Hook’s AI Transformation with Chris Watts, Partner & CTO, Hook
  • 11:20 – 11:40 AM: Live Q&A with Our Panel of Experts
  • 11:40 – 1:00 PM: Networking & Lunch