Wursta’s Top Moments in 2024 

We haven’t yet reached the late-December period when most of us transition from festive to confused about what day it is and full of cheese. However, we want to acknowledge the end of 2024 by taking a look back. Wursta had many great moments, following are our top nine.

1. INC 5000 Listing

For the fifth year in a row, our dream team landed us on the Inc. 5000, soaring to spot #1398! As we celebrate a decade in business, Inc. magazine recognized Wursta’s efforts to help organizations maximize their use of the cloud and develop cultures of continuous innovation powered by real-time collaboration. 

It’s the synergy of our clients’ trust in us, combined with the passion, grit, and unstoppable innovation of the Wursta crew that got us there. We did it together with our amazing team, clients, and partners. We appreciate the support of our clients, both new and existing ones who continue to engage with Wursta for new initiatives. As new AI use cases emerge, Wursta is proud that clients rely on us as their partner in empowering their workforce.

2. Google Next 2024

This past April, Wursta exhibited at Google Cloud Next 24 in Las Vegas, Nevada. We hosted a booth at the expo where our client Facecake demonstrated their latest AI Innovation, AVA which was unveiled at the conference. We also hosted a fun networking get-together at Mandalay Bay. Check out our event recap video below.

3. Growth in the UK & Ireland

Wursta continued the expansion of our team in the United Kingdom! We are committed to better serving our customers in the region with a dedicated team of experts on the ground. This expansion will allow us to provide more localized support and services, tailored to the specific needs of local businesses. The team consists of:

• Sean Bushell, Country Lead
• Caroline Quintanar, Manager, Marketing and Partnerships
• Maurice Manning, Principal Cloud Architect

4. UKI AI Roadshow

In October, Wursta and Google Cloud hosted the first in-person roadshow held in Dublin, Manchester, and London. The event explored the transformative power of AI in the cloud and how it can help businesses of all sizes achieve greater efficiency, innovation, and growth. Subject matter experts from both Wursta and Google delivered engaging sessions. We had the pleasure of welcoming customers from across the region. 

5. Wursta Arrives in El Salvador to Drive Digital Transformation

Wursta opened our new doors in El Salvador with a team of experts in cloud migration, application modernization, data analysis, and artificial intelligence. With extensive experience in Google Cloud, the Salvadoran team offers customized solutions to help local companies grow and prosper in the digital age.

The highly-trained professionals are ready to drive digital transformation in the country, working together with the Wursta team in the United States. Wursta remains committed to the growth and development of local talent, promoting professionalism in El Salvador.

6. Wursta Ecuador & the Cluster Financiero Join Forces to Boost Digital Transformation

Wursta Ecuador established a strategic alliance with the Ecuadorian Financial Cluster to provide cutting-edge technological solutions to its numerous partners. This collaboration will allow the country’s financial institutions to access Google Cloud’s innovative tools, boosting their productivity and efficiency.

Through Wursta’s experience in implementing and managing cloud solutions, the Ecuadorian financial sector will be able to optimize its operations, improve customer experience, and face the challenges of digital transformation with greater confidence. This alliance promises to boost the modernization and competitiveness of the financial sector in Ecuador, consolidating its position at the forefront of innovation.

7. Launched AI Services

Artificial intelligence is transforming the way businesses operate, but navigating the complexities of AI can be challenging. At Wursta, we’re all about turning the complexity of AI into opportunity – an opportunity to scale human capability and accelerate productivity. Our goal is to make AI a seamless part of your business by guiding you through every stage of your AI journey with our strategic 3E Framework—Explore, Evaluate, Embed.

Wursta’s 3E Framework is designed to make your AI journey smooth, strategic, and successful. Whether you’re just starting to explore AI or are ready to embed custom solutions into your workflows, our approach ensures that your business is set up for long-term success.

8. A Year of Growth & Partnerships 

This year, the Wursta team made incredible strides in expanding and deepening our technology partnerships. We proudly added Mio, JumpCloud, CrowdStrike, Ternary, and Tehama to our vendor lineup, ensuring our clients have access to even more best-in-class solutions.

We also doubled down on our existing partnerships, investing in internal enablement, technical expertise, and joint customer events with KnowBe4, Virtru, and Sourcegraph. Our alignment with Google Cloud remained a cornerstone of our efforts, as we embraced their AI advancements and celebrated key wins. A huge congrats to our very own Preston Ferguson for winning a Partner All-Star award for inspiring growth and innovation! And a big thank you to the Google SMB team for hosting us in Austin last week! 

9. Matt Wursta Participates in Austin Business Journal Roundtable on AI

Matt Wursta participated in an Austin Business Journal panel discussion which considered the impacts of AI and how it’s transforming the business landscape. Matt’s insights include how small companies can most effectively use AI to grow, how to be sure data remains protected, and why Austin can be a leader in AI.

10. Wursta Celebrates Ten Years in Business

Coming in at item number ten on our recap: 2024 marks Wursta’s tenth year in business!

Ten years can feel like ancient history in technology. Taking a look back, in 2014, Google Workspace was called “Google Apps for Work” then rebranded in September of that year to, “Google Apps for Business.” 

It was rebranded again in 2016 to “G Suite” before arriving at the current title of “Google Workspace” in 2020. 

Many fantastic features that we enjoy today weren’t available yet, such as:

• Ability to manage physical resources like conference rooms and printers with Calendar Resource API (launched in 2015)
• See who’s currently viewing a file (launched in 2016)
• Hold virtual meetings with Google Meet (launched in March 2017)
• Understand your security posture from a central place with Cloud Security Command Center (launched in 2018)
• Convenient warning before you send a file link to someone who you haven’t yet granted access to (launched in 2019)

Other noteworthy events of 2014 include the release of the movie Interstellar, launch of the Apple Watch, and Google’s purchase of Next Labs and DeepMind.

We look forward to continuing to help organizations empower their workforce for many decades to come.