Don’t fear the agent – live webinar
Most AI demos are impressive and useless. A clever trick, a round of applause, and nothing you could actually run on Monday.
This one is different, mostly because it is unedited. Subject Matter Expert, Maurice Manning will open the Wursta Agent Workforce marketplace live and give four agents the kind of brief you’d hand a new starter: messy notes, a half-formed idea, a deadline. You’ll watch what comes back, how long it takes, and exactly where a human still has to step in.
No strategy slides. No maturity curve. Just the work.
What you’ll see
Four agents, four departments, four briefs written in front of you.
| Department | Agent | What it does, live |
|---|---|---|
| Operations | SOP Builder | Turns a page of raw, unstructured notes into a formatted standard operating procedure. |
| Sales | Proposal Writer | Takes a short brief and produces a branded, client-ready proposal in minutes. |
| Marketing | SEO Strategist | Runs an instant audit of a live site and returns a content plan you could brief tomorrow. |
| Strategy | Competitive Intelligence | Builds a competitor analysis and market entry view from a standing start. |
Every output comes back styled in your brand, and every one gets reviewed on screen: including the bits that need a human to fix.
Who this is for
- Founders, MDs and operations leaders who have heard the AI pitch a dozen times and still haven’t seen a number they believe.
- Teams carrying more admin than they can staff for: proposals, SOPs, reports, research.
- Anyone whose people are quietly worried that “agent” is a polite word for redundancy.
- Businesses without a dedicated head of AI, and no plans to hire one.
What you won’t get
- A 40-slide transformation roadmap.
- “AI is changing everything” as an insight.
- A demo environment that has been quietly rehearsed for three weeks.
- A pitch. There’s one CTA on this page and it’s the register button.
The honest bit
Two things get said out loud in this session that usually don’t.
The first is that putting AI on top of a broken manual process doesn’t fix the process: it breaks it faster. Some of what your team does by hand shouldn’t be automated. It should be stopped.
The second is the question everyone in your business is already asking privately: if an agent does the admin, what happens to the person who used to? Our position is simple. AI takes the toil, your people keep the craft, and leadership owes them a straight answer about which one is happening. We’ll cover how to give it.
Agenda
| Time (BST) | Session |
|---|---|
| 11:00 | Welcome and introduction |
| 11:05 | AI waffle vs. reality — what’s actually available today |
| 11:15 | Live demo: the Agent Workforce marketplace |
| 11:45 | Interactive Q&A |
| 12:00 | Closing remarks |
Your hosts
Caroline Quintanar, Director, Global GTM Strategy: Wursta
Maurice Manning, Subject Matter Expert: Wursta
The team spend their time inside businesses that bought the AI licences and are still waiting for the return. They’ll be running every demo live, taking briefs from the audience, and answering the awkward questions in the Q&A.
FAQ
Is this a sales pitch? No. It’s a working session with live demos and a Q&A. If you want to talk afterwards, you’ll know where to find us.
Do I need to be using AI already? No. This is deliberately pitched at beginners. If you can write a two-line brief for a colleague, you can brief these agents.
How technical is it? Not very. Nobody writes code. The agents are built and run in a no-code marketplace.
Will it be recorded? Yes — everyone who registers gets the recording, whether or not you make it live.
How long is it? 60 minutes, including 15 for questions.
Speakers: