What Are Gemini Gems? A Practical Introduction for Google Workspace Users

Imagine if you had a custom AI assistant available on demand in Google Workspace, trained on your own materials, ready to help you with specific goals and repetitive tasks – even exhibiting whatever persona you define.

A copy editor tailored to your brand voice. A friendly hiring consultant that can reference your job descriptions and internal docs to evaluate candidates. A coding helper for boilerplate code generation.

That’s what Gemini Gems are for – and the possibilities are endless.

Supercharge Your Productivity with Gemini Gems

Each Gemini Gem is a custom, instruction-based AI chatbot with expertise in a specific niche or specialized task. And they’re completely reusable. That means no more repeating instructions over and over, or re-prompting with context that you’ve already provided in a previous conversation.

Your Gem retains the knowledge it needs, permanently. When you chat with a Gem, it already knows your goals and how you prefer to work, so it’s ready to go. 

You can build a whole team of expert AI assistants and put them to work at any time. Choose from Google’s suite of customizable premade Gems, or build your own from scratch. 

Creating your own Gem involves three simple steps:

1. Provide custom instructions. Define your Gem’s main objectives and capabilities and the style of response you’re looking for – professional, casual, direct, etc.

2. Choose a default tool. This optional step configures your Gem to launch with a preferred tool so you don’t have to manually select it every time you start a new conversation. Options include Deep Research, Guided Learning, Images, Videos, Music, and Canvas.

3. Upload files as a knowledge base. Add reference materials like brand playbooks or code templates directly from Google Drive or your device. Your Gem will then have all the context it needs for every conversation.

Once your Gem is set up, it’s ready to work alongside you across Workspace, for as long as you need it.

The Business Case for Gemini Gems

Gemini Gems are embedded directly in Google Workspace. For organizations using Workspace Business or Enterprise, this means Gems integrate seamlessly into existing workflows. They’re instantly available in the apps your teams already know.

From a business perspective, Gems just make sense – for reducing friction in daily tasks, improving knowledge management, ensuring consistency across teams, and scaling expertise.

Gemini Gems are:

• Easily accessible. When you open the apps you already use every day – Docs, Sheets, Slides, Gmail, and Drive – you can access Gems right in the side panel. 

• Trained on your materials. Your Gems have the institutional knowledge they need to give you answers tailored specifically to your organization, grounded in your own data.

• Fully shareable. You can invite teammates to use, edit, or copy any Gem you create. Build a shared library of specialized assistants to maximize efficiency and standardize workflows.

As a bonus, Gems are also incorporated into Google Workspace Studio, the AI automation tool that’s built into the Workspace ecosystem. By adding an “Ask a Gem” step to your automated flows in Studio, you can trigger a Gem to process data, draft copy, or evaluate information as part of a larger automation. 

Takeaway: You decide how deep you want to go. Gemini Gems can be helpful tools for individual use cases, or you can turn them into a scalable part of your automation infrastructure.

Ready to Make Gemini Work for Your Organization?

Gemini Gems are one of the simplest ways to bring AI into everyday work. You don’t have to be a prompt engineering expert – there’s even a built-in Gemini-powered editor to help you come up with more comprehensive instructions for each Gem you create.

The bottom line: Gems make AI practical. They turn specialized knowledge and repeatable workflows into expert assistants that anyone can access with a few clicks.

The best tools are the ones your teams actually use. At Wursta, we’ve seen it time and again: the most successful AI initiatives are the ones that fit naturally into existing workflows. 

Whether you’re looking to boost productivity, build more sophisticated AI-powered workflows in Google Workspace, or roll out Gemini Enterprise across your organization, our team of change management experts can help. From strategy to implementation, Wursta is your partner in transformative AI solutions that fit the way people work.

Get the most from Google Workspace and Gemini with Wursta. Reach out to us today.