Deploy DMARC with Wursta

In today’s digital age, email remains a cornerstone of communication for businesses worldwide. However, with the convenience of email comes the ever-present threat of spam, phishing, and other malicious activities. To combat these risks, Google has announced new requirements for bulk senders within its Workspace platform, aimed at enhancing email security and reducing unwanted messages.

Beginning February 2024, Gmail has mandated specific measures for bulk senders to adhere to. These requirements include authenticating outgoing emails, avoiding the distribution of unsolicited messages, and making it easier for recipients to unsubscribe. Additionally, in order to improve email deliverability, email domains sending 5,000 or more messages daily must have a DMARC policy in their DNS setup by June 2024. To ensure successful delivery, these messages need to meet DMARC Alignment requirements; otherwise, they may be rejected or not delivered.

What is DMARC?

DMARC (Domain-based Message Authentication, Reporting, and Conformance) is a powerful protocol that builds upon SPF and DKIM to provide additional security measures and visibility into email traffic.

While these changes are designed to create a safer and less spammy inbox environment, they may require adjustments to your organization’s email practices. At Wursta, we understand the importance of proactively addressing email security concerns to protect your organization’s reputation and sensitive information. Our team of certified Google Workspace experts is ready to assist you in implementing the necessary changes for bulk sending within Google Workspace. 

Our Approach

Instituting Google’s email security requirements is crucial for maintaining a trustworthy and efficient email ecosystem. With Wursta’s DMARC implementation services, you can navigate these changes with confidence, knowing that your organization is equipped to safeguard its email communications effectively. Our DMARC implementation services are tailored to assist organizations in meeting Google’s new requirements seamlessly and enhancing your email security posture. 

With our expertise and technical guidance, you can rest assured that your email communications remain protected and compliant for the long run. Our 3-step approach to enhancing your email security includes the following set of services:

Step 1: Verify SPF & DKIM

• SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail) are crucial authentication mechanisms to ensure the legitimacy of emails sent from your domain.
• Our service involves verifying SPF and DKIM records within your Google Workspace configuration, ensuring that your emails are protected by these protocols.
• By authenticating your outgoing emails with SPF and DKIM, you enhance your domain’s credibility and reduce the risk of unauthorized email spoofing or phishing attempts.

Step 2: Implement DMARC

• DMARC (Domain-based Message Authentication, Reporting, and Conformance) is a powerful protocol that builds upon SPF and DKIM to provide additional security measures and visibility into email traffic.
• Our implementation process involves understanding your organization’s email systems and the volume of outbound messages to tailor DMARC policies effectively.
• DMARC relies on processing of daily reports, and while this can be done manually, Wursta recommends Dmarcian, for automation and custom dashboards
• With DMARC in place, you gain insights into how your domain is being used for email communication and can enforce policies to protect against fraudulent activities.

Step 3: Ongoing Monitoring

• Ongoing monitoring is essential to maintaining the effectiveness of your email security measures.
• We provide regular review of Dmarcian reporting, which offers detailed insights into the authentication status and delivery performance of your emails.
• By continuously analyzing Dmarcian reports, we can identify and address any issues or anomalies promptly, ensuring that your email security remains robust and your domain reputation intact.

Overall, our services within these three steps are designed to strengthen your email security posture, protect your domain reputation, and enhance the deliverability of your emails within Google Workspace and beyond.

Why DMARC?

With DMARC deployed, you’re telling the internet what the legitimate uses of your emails are and to block

the illegitimate abuse of your email domains, which protects your business from disruption and your brand

from damage. DMARC becomes a compliance management resource to ensure you’re reducing your liability and the risk of fraud to your organization, your customers and your vendors. DMARC relies on processing of daily reports, and while this can be done manually, Wursta partners with Dmarcian, which provides tooling for automation and custom dashboards.

DMARC Benefits

• Security – Prevent unauthorized use of your email domain and protect from spam, fraud and phishing
• Visibility – Gain insights into who and what across the internet is sending email on behalf of your email domain 
• Deliverability –  Maintain a trusted domain reputation to improve inbox placement in your recipients’ mailboxes
• Identity – Ensure that your outbound emails are easily recognizable and deemed trustworthy by the extensive and expanding network of DMARC-capable recipients.

Whether you’re a small business or a large enterprise, preparing for Google’s email security requirements is crucial for maintaining a trustworthy and efficient email ecosystem. With Wursta’s DMARC Implementation services, you can navigate these changes with confidence, knowing that your organization is equipped to safeguard its email communications effectively.

Connect with us to ensure your email security measures are up to par and compliant with Google Workspace standards. Let us help you protect what matters most – your business’s reputation and the trust of your customers.